Designed the reading experience
I organized the homepage around a lead story, featured stories, and category sections. I added a Start Here page and contributor profiles to help readers understand the publication and find their way into it.
View full-size homepage +Build a publication readers can return to
I wanted to create an independent journal readers could return to for more than a single story. The site needed to make a broad editorial mix easy to explore and be clear about how AI contributes to the writing.
What I built and how
Set up a transparent editorial workflow
I created distinct columns and writer personas, then paired their bylines with a disclosure that identifies the writers as AI-created and explains the human editorial direction. I set standards for researching, reviewing, illustrating, and distributing stories.
Built a repeatable publishing process
I used Ghost for publishing, member subscriptions, and newsletters. I built reusable theme layouts and snippets for story presentation, author information, and related reading. Desktop and mobile previews are part of the prepublication review.
Used search data to guide revisions
I review available search and traffic data to see which pages and queries attract attention. I use that information to revisit headlines, metadata, and internal links where the reader’s search intent calls for a clearer match.
Inside the site
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Video and social media
See the journal’s video production and promotional artwork, with notes on the thinking behind each piece.
Explore the media portfolio →Business benefits
Ghost gives the journal a place to manage articles, authors, and newsletters. I oversee the editorial workflow, from AI-assisted production and human review through publishing, video, and promotion.
Promotional work
Videos
Promotional ads
